MIDAS Aviation provides customised workshops about air service development. These are designed primarily for airports, especially those at a stage where it is useful to bring everyone involved in air service development together to develop or review current strategies and route targets. Airports may wish to include some of their key stakeholders such as those involved in tourism development.
Participants will learn how to look analytically at their market and assess where the market opportunities lie.
The main goal of the workshop is to agree a strategy and route targets. However, we recognise the workshops are also a valuable opportunity for team building, helping ensure that those involved in air service development are all working towards the same goal.
DURATION
Between 1 and 3 days according to requirements. The longer workshops include more time spent on traffic forecasting techniques and use of analytic tools.
AIMED AT
Airport air service development teams but may include stakeholders
WHATS COVERED
· Approaches to route development
· Market size and market stimulation
· Airline perceptions and stakeholder perspectives
· Competitive analysis
· Key industry data sources, analytics tools and the use of data
· Business cases and forecasting techniques
· Options for team structure